My Home Pathway is a financial readiness platform designed to help everyday people become mortgage-ready before ever applying for a home loan. Instead of simply rejecting users, the product identifies why they are being denied and provides a clear, personalized path to approval.
I was responsible for designing an experience that removed fear, confusion, and shame from a traditionally intimidating process, and replaced it with clarity, confidence, and actionable guidance.
Many potential homebuyers are financially capable but get denied because they don’t understand how lenders evaluate them.
The mortgage process is:
Confusing
Filled with financial jargon
Emotionally discouraging
Lacking transparency
Users didn’t need another calculator. They needed a clear roadmap.
Design a product that:
Explains why a user is being denied
Shows exactly what to fix
Creates trust around sensitive financial data
Feels supportive, not judgmental
Turns “not yet” into a visible, achievable “yes”
I focused on three core principles:
Clarity over complexity
Financial data was broken into simple, understandable components so users could immediately see what mattered most.
Progress, not pressure
The experience was structured to feel like improvement, not failure. Every screen reinforced movement forward.
Trust through transparency
Visual hierarchy, tone, and microcopy were designed to communicate security, privacy, and honesty with user data.
Designed a dashboard that translates credit, income, and debt into understandable readiness indicators
Created a step-by-step improvement plan UI that prioritizes what users should fix first
Structured onboarding to reduce drop-off when connecting financial accounts
Simplified mortgage readiness scoring into human language, not financial jargon
Designed flows that emphasize preparation, not rejection
Supported accessibility and inclusivity in visual design and language
Clean, calm visual language to reduce financial anxiety
Strong contrast and hierarchy to guide decision-making
Friendly typography paired with professional FinTech branding
Emotional imagery focused on hope, ownership, and progress
Consistent design system supporting scalability across lenders and partners
The design helped:
Shift the narrative from denial to empowerment
Increase user confidence in sharing financial data
Improve engagement by showing immediate, personalized valueSupport partnerships with banks, credit agencies, and financial institutions
Emotional sensitivity
Financial accuracy
Product trust
Scalable design
It was a real example of how UX can directly impact financial equity.
This project showed how powerful UX becomes when it isn’t just about interface design, but about changing how people experience systems that shape their future.
My Home Pathway wasn’t just a FinTech product.
It was a bridge between confusion and ownership, between “no” and “not yet.”